CLIENT

Lane One via OBE Experiential

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PROJECT SUMMARY

Cabo En Vivo was an idea for an exclusive music festival for baby boomers. With featured performances by The Eagles and Doobie Brothers, this high-end festival would be hosted on the beaches on Cabo San Lucas, Mexico and include chic accommodations, private seating and other exclusive interactive elements.

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Due to the COVID pandemic, this project was put on hold and did not reach production.

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YEAR

2019-2020

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TAGS

Event Marketing, Music Festival, Interactive Marketing, Cabo San Lucas, Festival, Merch, Retro, Beach, Vibes, Website