Yasso

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Client:

Yasso via OBE Experiential

Project Summary:

To promote their frozen greek yogurt bars and drive trial, Yasso launched a nation-wide mobile food truck tour. We designed a custom-wrapped Airstream trailer with freezer and serving station, as well as photo-opp stations with opportunities to win custom Yasso swag. 

Due to the COVID pandemic, this project was put on hold and did not reach production.

Year:

2019-2020

Tags:

Event Marketing, Retail, Interactive Marketing, Frozen Greek Yogurt, Tour, Food Truck, Food & Beverage, Photo Opp, Instagram, Airstream