Cabo En Vivo

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Client:

Lane One via OBE Experiential

Project Summary:

Cabo En Vivo was an idea for an exclusive music festival for baby boomers. With featured performances by The Eagles and Doobie Brothers, this high-end festival would be hosted on the beaches on Cabo San Lucas, Mexico and include chic accommodations, private seating and other exclusive interactive elements.

Due to the COVID pandemic, this project was put on hold and did not reach production.

Year:

2019-2020

Tags:

Event Marketing, Music Festival, Interactive Marketing, Cabo San Lucas, Festival, Merch, Retro, Beach, Vibes, Website