CLIENT

Misguided Vines

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PROJECT SUMMARY

Misguided Vines set out to expand their portfolio into the bubbly wine market, transforming their signature wines into a new line of flavorful, portable canned offerings. The goal was to capture the brand’s adventurous spirit and make sparkling wine more approachable, fun, and ready for any occasion.

 

As the designer, I extended Misguided Vines’ bold and colorful brand identity from their bottle labels to these new cans, emphasizing the distinctive illustrative style of the gods and goddesses that define the brand. Each design highlights the unique flavor profile of the wine while ensuring the cans stand out both on-shelf and in-store with a vibrant, eye-catching presence.

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YEAR

2025

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TAGS

Packaging, Package Design, Wine, Wine Can, Can Design