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Mission 
Tortillas

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CLIENT

Mission Foods via Ignite Partnership

PROJECT SUMMARY

To promote the release of their new Super Soft Flour Tortillas, Mission launched a retail marketing campaign to drive trial and sales. The case card, shelf talkers, and other retail items all highlighted the product and included a "bite mark" to draw attention to the softness.

YEAR

2012

TAGS

Retail Marketing, Case Card, Shelf Talker, Shelf Divider, Product Launch, Food & Beverage

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