Mission
Tortillas
Client:
Mission Foods via Ignite Partnership
Project Summary:
To promote the release of their new Super Soft Flour Tortillas, Mission launched a retail marketing campaign to drive trial and sales. The case card, shelf talkers, and other retail items all highlighted the product and included a "bite mark" to draw attention to the softness.
Year:
2012
Tags:
Retail Marketing, Case Card, Shelf Talker, Shelf Divider, Product Launch, Food & Beverage
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