Nike: NYC Marathon Run Clubs

CLIENT

Nike via OBE Experiential

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PROJECT SUMMARY

For the 2021 NYC Marathon, Nike hosted a few events for the local New York City Run Clubs, including a Shakeout Run and a Cheer Zone along the marathon route. 

With the help of the OBE team, I designed all of the assets for the space, which included directional and wayfinding signage, swag for each of the run clubs, and branded premiums for the Cheer Zone.

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YEAR

2021

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TAGS

Event Marketing, Event, Interactive Marketing, Run Clubs, Shakeout Run, Cheer Zone