CLIENT

Yasso via OBE Experiential

​

PROJECT SUMMARY

To promote their frozen greek yogurt bars and drive trial, Yasso launched a nation-wide mobile food truck tour. We designed a custom-wrapped Airstream trailer with freezer and serving station, as well as photo-opp stations with opportunities to win custom Yasso swag. 

​

Due to the COVID pandemic, this project was put on hold and did not reach production.

​

YEAR

2019-2020

​

TAGS

Event Marketing, Retail, Interactive Marketing, Frozen Greek Yogurt, Tour, Food Truck, Food & Beverage, Photo Opp, Instagram, Airstream